Pryes Brewing building riverside brewery in Minneapolis

Two years after Pryes Brewing launched their first beer, Miraculum, the company announced it has found a permanent home for its brewery along the Mississippi River in Minneapolis. The company, which started as an alternating proprietor at Lucid Brewing’s Minnetonka facility and now at North Loop BrewCo in Minneapolis, aims to open their own space to the […]

Pain & Glory: The brutal, beer-soaked, free-for-all also known as Cyclocross

Holy hell this hurts. Holy Hell this hurts. Holy hell This Hurts. HOLY HELL THIS HURTS… What starts as a cursory observation turns into a sadistic mantra that ricochets around the brain during the 45–60 minute full-tilt boogie that is the average cyclocross race. Sure, other thoughts creep in from time to time, like “Why I am […]

North Loop BrewCo officially moves to the North Loop

The North Loop BrewCo alternating proprietorship has sailed out of Minnetonka. North Loop, formerly Lucid Brewing, has officially left their Minnetonka building where production and bottling took place from 2011–2016, prior to the opening of Inbound BrewCo this April. The building was part of an alternating proprietorship model where North Loop, Pryes Brewing Company, and […]

Now Open: Inbound BrewCo

Just like their logo, Inbound BrewCo has planted their flag in Minneapolis and is officially moving in. Owned by North Loop BrewCo (formerly Lucid), Inbound is a new brand with new beers that will specialize in the taproom experience—something North Loop has been unable to do in their Minnetonka location for the past four years. […]

Lucid Brewing changing its name to North Loop BrewCo

A photo posted by Biermann (@ebiermann) on Dec 24, 2015 at 9:20am PST Editor’s note: This story has been updated to reflect new information regarding the name change as of 1:40pm, Dec. 30, 2015. Initial reports that Lucid Brewing of Minnetonka is changing its name to North Loop BrewCo were confirmed by brewery co-owner Jon […]