Schell’s 28th Annual Bock Fest

Put your boots, snow pants, and hats on for one more battle against winter at Schell’s Bock Fest.

Schell's Bock Fest // Photo courtesy of Schell's

Schell’s Bock Fest // Photo courtesy of Schell’s

August Schell Brewing Company, the second-oldest family-owned brewery in the country, is hosting its 28th annual Bock Fest on Saturday, March 1st from 11am–4:30pm in New Ulm Minnesota.

Schell’s Brewing prides itself on being German Craft, so it’s fitting for this festival to be held during the German Fasching festival, a traditional pre-Lenten celebration. German festivities will be in full swing with polka music, dancing, brats, plenty of sauerkraut (80 gallons to be specific), and of course tasty beer.

Related Post: Style Profile: Bock & Dopplebock

Bock Fest favorites Smiley Wilcheck and his accordion will be back for his 28th year with the Bockfest Boys along with The Great Bock Hunt, where attendees search for seven wooden cutouts of bock (German for “goat”) heads hidden throughout the park grounds. Finish off the festival with “Ring of Fire,” the traditional anthem.

Schell’s is expecting around 5,000 festival goers so purchase your $10 ticket in advance here. Thinking of taking a bus down to New Ulm? Make sure your bus meets the Minnesota State Patrol inspection requirements. Want to join the Herkimer bus? Click here for more information.


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