Sam Adams to honor David Ortiz with a “Big Hapi” beer

Samuel Adams is raising a glass to Red Sox slugger David Ortiz, also known as “Big Papi,” with a limited release beer. The Boston-based brewery is specifically issuing 541 bottles of “Big Hapi,” an 8% ABV mango-infused double-IPA, this Friday to pay homage to each home run Ortiz slammed out of the park during his 19-year career. For … [ Read more]

Jim Koch’s unvarnished, unconventional take on the beer business

This past year, the spotlight has been on one of craft beer’s forefathers and icons, Jim Koch, the founder and CEO of Boston Beer Company. Boston Beer has been losing market share for two straight quarters, including their Angry Orchard cider, despite a booming cider revival that has seen 71% and 11% growth in 2014 … [ Read more]

Samuel Adams goes nitro

Boston Beer is rolling out a new line of nitro beers under its Samuel Adams brand nationwide, reports Shanken News Daily. Nitro White Ale (5.5% ABV), Nitro IPA (7.5% ABV), and Nitro Coffee Stout (5.8% ABV) are the first three launches in the Samuel Adams Nitro Project, with more beers expected to follow. The company … [ Read more]

Samuel Adams to release nitro beers in 2016

Fortune brought back a nice report from the GABF—Boston Beer Company founder Jim Koch announced that Samuel Adams will release three nitro beers in 2016. A nitrogen-infused white ale, IPA, and coffee stout will be available on tap as well as in ‘widget’ cans, much like those sold by the world’s most popular nitro brew, Guinness … [ Read more]